HomeCareersRegional Lead, Kenya
Coastal, North-Eastern and Northern Kenya

Regional Lead, Kenya

Key Responsibilities

1. Regional Markets Management & Service Penetration

Strategic Market Growth: Formulate and execute regional growth strategies to expand market share and accelerate SL service adoption across healthcare facilities, pharmacies, and wholesale distribution networks.

Territory Coverage & Expansion: Analyze market trends, identify high-potential coverage gaps, and optimize sales territory mappings across Coastal, North-Eastern and Northern Kenya.

Demand Creation & Stakeholder Engagement: Lead regional marketing initiatives, Continuous Professional Development (CPD) sponsorships, and industry association engagements to increase brand visibility and drive customer acquisition.

Market Intelligence & System Feedback: Continuously evaluate regional market dynamics, competitor activity, and supply chain bottlenecks, relaying actionable insights to executive leadership and technical teams.

2. Sales, Revenue & Financial Functions Revenue Target Delivery: Set, monitor, and achieve aggressive weekly, monthly, and quarterly revenue targets across all assigned territories and sales associates.

Key Account & Portfolio Management: Directly oversee high-value accounts, drive bulk orders, address pricing or order fulfillment blockers, and build long-term institutional partnerships.

Credit Control & Collections Enforcement: Rigorously enforce corporate credit policies, track aged receivables, ensure 100% compliance with credit policies and minimize overdue debts to maintain strong regional cash flow.

Pricing & Margin Optimization: Collaborate procurement and finance teams during pricing review cycles to balance market competitiveness with sustainable profit margins.

3. People, Team Management & Leadership Team Leadership & Development: Provide day-to-day leadership, coaching, and direction to territory teams to optimize their performance and ensure high level performance and contribution by all team members.

Performance Accountability: Conduct weekly performance work plan reviews, establish clear individual sales quotas, track key performance indicators (KPIs), and implement Performance Improvement Plans (PIPs) when required.

Resource Allocation & Field Execution: Optimize field travel, canvassing resources, and administrative support across territories to maximize associate productivity and field visit ROI.

Cross-Functional Collaboration: Act as the primary liaison between regional field staff and internal departments including Procurement, Logistics, Finance, HR, and Customer Support.

Key Performance Indicators (KPIs)

Revenue Target Achievement: Percentage of regional quarterly revenue quota achieved across Coastal, North-Eastern and Northern Kenya markets.

Service Penetration Rate: Number of newly onboarded and active facilities utilizing SL services.

Collections Efficiency: Percentage of overdue accounts collected and compliance with credit policy mandates.

Team Productivity: Percentage of sales associates meeting or exceeding individual monthly / quarterly targets.

Qualifications

Education: Bachelor’s degree in Pharmacy or Diploma in Pharmaceutical Technology, Biochemistry, Biomedical Sciences, Business Administration, Marketing, or a related field.

Experience: 5+ years of progressive experience in sales and territory management, with at least 2 years in a regional leadership or supervisory capacity within pharmaceuticals, healthcare supply chain, or FMCG.

Skills: Strong sales drive, team leadership, financial/cash flow management, strategic territory planning, and effective stakeholder negotiation skills.

Field is an equal opportunity employer and welcomes applications from qualified individuals regardless of race, ethnicity, religion, gender, sexual orientation, disability, or age.

If this sounds like a place you'd like to come to work, we humbly suggest we could do some great things together. Please get in touch with a CV or portfolio.
Send your application